Low Budget Holiday Direct Mail Appeals for Small Nonprofits
Thursday, October 17 1:00 – 4:00 pm
Do you want to send an effective, low budget, end-of-the-year direct mail appeal for your nonprofit? Then gather ideas of what you’d like to raise money for, think of a few stories to tell about your nonprofit, and come to this workshop. You will find out that small nonprofits have an advantage over big ones when it comes to making a direct mail appeal look much more personal. Also, learn the steps to having an effective mailing when you only have a small budget.
In this workshop you will learn how to:
– Write an opening sentence that grabs attention and gets people to read your letter.
– Design an envelope that gets people to open it (you don’t need a budget for something fancy).
– Ask for specific amounts that get people to give $100, $250 or more.
– Add personal touches that make people more likely to give.
– Decide whether to produce the appeal as bulk mailing to save money.
You’ll actually get hands-on in this workshop as you start writing your holiday direct mail appeal. Get started on your end-of-the-year, direct mail piece and get your mailing out in good time this year!
$30 for Spokes members, $10 for participants from the same org
$50 for Future members
**Earlybird Discount!** Pay online by October 10 and receive $5.00 off!
Click here to register.
Facilitated by Kathy Wertheim