Have you wondered if your organization should pivot your once in-person events and gatherings to a digital space? And if so, what should it look like and where to start?
Virtual events require numerous tiny details that happen behind the scenes, at times more than if they were in-person. Those details and logistics often involve coordinating people with varying levels of technical comfort — and, for an added layer of complexity, who may not even be in the same room together during the event. Plus, it’s not a one size fits all situation as different events have unique goals and measures of success.
Whether you’re thinking about planning your first virtual event or are looking for a few new tips and tricks — we hope you’ll join us Thursday, March 4 as we dive into everything you need to know to pull off an engaging virtual gathering.
Attendees will walk away with a step-by-step process for launching and executing a successful virtual event and have the opportunity to ask their event specific questions in a group-discussion setting.
Noelle Feist is the Senior Director of Experiential and International Marketing at Mindbody, where she is responsible for creating impactful and meaningful experiences that drive brand loyalty and product adoption across the globe. In her role, Noelle helps produce award-winning corporate events, designs innovative activations, and creates unique and distinct marketing strategies that focus on market growth, retention and brand awareness. Noelle has an MA in international marketing from Boston University and a BA in art and design from Cal Poly.
Dana Matteson Seawell oversees Presidential Events & Protocol for Cal Poly’s Office of the President. In her role, she is responsible for designing and producing events across campus – from intimate donor engagements to community wide forums. Dana also has a private event consulting business where she provides logistical coordination for a variety of wine, arts and education related clients. Recently, she has transitioned to providing technical support for virtual events and guiding her clients in creating impactful connections in a virtual space. Dana is a graduate of Cal Poly with a degree in Recreation, Parks and Tourism Administration with concentrations in Event Management and Tourism.
Jacqui Clark-Charlesworth is the Director of Communication at the San Luis Obispo Chamber of Commerce. Jacqui leads a team of communication, design and marketing professionals and is responsible for developing and driving a multi-channel communications strategy. In her role, she also oversees the Chamber’s tourism PR work and Good Morning SLO program, and this past year has played a key role in migrating the Chamber’s events to a digital space. Jacqui earned her bachelor’s degree in mass media communications from Cal State San Marcos.
If you missed Part 1 of the Think Differently series, Reimagining Your Events, you can watch the full recording here.
This event is brought to you by a partnership between the SLO Chamber & the City of SLO’s Promotional Coordinating Committee. The PCC will be awarding up to 40 nonprofits $2,500 grants this fiscal year. To learn more and apply for a grant, click here.