Wine, tourism and lodging are intimately linked in our region—and your guest experience increasingly depends on having wine-knowledgeable staff. For this reason, we have designed this interactive workshop to empower and educate your staff about the local wine industry, and to ultimately give them the tools to ensure guest satisfaction and loyalty.

WHAT TO EXPECT:
Overview of Paso Robles AVA
Tools & Resources
Experts Weigh In
Aroma Station
Situational Role Play