Mindbody 300MINDBODY, a leading, global provider of web and mobile  business  management  solutions  for  the  combined  health,  wellness  and  beauty industries, has released a new marketing platform, MINDBODY Reach™, which provides the company’s software subscribers with fully automated retention tracking, reporting and marketing tools.

MINDBODY Reach combines automated email and SMS messaging to help health, wellness and beauty businesses retain clients by reducing class and appointment no-shows, maintaining engagement with active clients and winning back lost clients. The platform also provides an automated reporting capability that tracks client retention, triggering email and SMS messaging at specific times after a client’s last visit.

“Every business can benefit from more bookings, fewer no shows and better retention,” said Rick Stollmeyer, MINDBODY’s Co-Founder and CEO. “MINDBODY Reach is designed to do just that – with the potential to help businesses retain up to hundreds of thousands of dollars in revenue in the process.”

MINDBODY’s aggregate booking data indicate that nearly a third of consumers, on average, don’t return to a business within a year of their first visit. MINDBODY Reach is specifically aimed at winning back those lost clients through automated, nurturing tools with built-in offers. To date, MINDBODY Reach has won back thousands of clients for participating subscribers, helping those businesses generate significantly more revenue over time.

MINDBODY subscribers who participated in the company’s Early Adopter Program were able to test MINDBODY Reach before it was released publicly. These subscribers reported receiving twice as many appointment confirmations due to the SMS messaging feature, which also cut their time calling to confirm appointments in half. One business won back 75 clients in just two weeks as a result of their MINDBODY Reach email campaigns, and another increased sales 6.5% in just a six-day period after using MINDBODY Reach.

MINDBODY subscribers interested in purchasing the MINDBODY Reach platform can learn more at mindbodyonline.com/apps/mindbody-reach.

MINDBODY  has  led  the  health  and  wellness  industry  in  software  development  since  its founding in  2001. The  company  was  the  first  to  offer multi-location  desktop  management software, online    booking and a fully    web-based    SaaS    business    management    system. MINDBODY entered the beauty industry in 2010 and is now the fastest-growing SaaS business management   solution   for   both   beauty   and   wellness   worldwide. Its   mobile   business management  app,  MINDBODY  Express™,  was  released in  2012  and  its  consumer  booking app, MINDBODY   Connect™,   launched   in   2013.   MINDBODY   Exchange™,   the   company’s workplace wellness product, was released in 2014, expanding MINDBODY’s customer base across an even broader array of markets. MINDBODY has been listed on the Inc. 500/5000 list as one of the fastest-growing companies in the U.S. for the past seven consecutive years. mindbodyonline.com.